Make 7 Figures with Webinars

Date: December 30, 2014

Name: Make 7 Figures with Webinars

Presenter: Lewis Howes

Living in the ideal lifestyle is important for all entrepreneurs. Commitment to their vision and pursuing their dreams are their career challenges. Lewis Howes, the lifestyle entrepreneur, believes people with hustle, passion, focus and consistent vision can make a difference in their life. In addition, Lewis Howes motivates many future visionary entrepreneurs to exceed their ultimate passion. With the power of webinar, he manages to inspire many people around the globe. In this webinar, Lewis Howes will share his secret blueprint to make 7 figures with webinars.

Lewis Howes had a dream to become the best football athlete. Due to unforeseen injury, he lost the opportunity to be in NFL. The frustration leads him to change his current career path. By mastering the ability to utilize LinkedIn social media, he manages to find ways to teach, connect, and build business with people. His career rises when he got the opportunity to speak on stage. Using the webinar, he is able to leverage and deliver his passion and message to his audience. Webinar helps him feature in many public media.

“With every major obstacle comes with great opportunity”

Lewis Howes believes webinar is the new trend of educational resource. It has the ability to presell before manufacturing the product. Webinar has the power to set sales and create the value based on the audience needs. Webinar can help people to get together a package to help others. In statistic, webinar is one of the top 5 most effective strategies to reach audience. Moreover, webinar can utilize the content marketing strategy.

Webinars is a great way to gain the attention of audience. Howes believes the average people stay on webinar for at maximum 56 minutes. This allows entrepreneurs to increase the level of engagement and interactivity. With only 3 webinars per week, Howes manages to receive passive income by providing free contents and advanced programs. Howes believes webinar is the best tool to create entrepreneurs’ imagination to reality.

Howes mentions many entrepreneurs make many similar mistakes when he started his first webinar. Therefore, he designs a system that can help entrepreneurs to follow and gain a profitable result.

7 steps to create webinars

Step #1: The meet and greet (5 minute before call)

Before the start of the webinar, entrepreneurs can use this opportunity to welcome the attendees to increase interaction. This is the time to check the audio levels and get the attendees to warm up. Howes suggests entrepreneurs to request attendees to share this webinar to their business partners and peers.

Step #2: The welcome (0 – 5 minute mark)

During the introduction, Howes suggests entrepreneurs to start their pro framing by introducing who they are and the mandate of their webinars. It is important to provide house cleaning messages and the complete agenda for the webinar.

Step #3: Your story (5 – 15 minute mark)

Creditability is extremely important. Entrepreneurs need to provide social proof to gain trust from the attendees. By providing the struggle and conflict experience to attendees, entrepreneurs can start the webinar with strong pain points. Follow by the solution, entrepreneurs will distinguish the benefits from the outcome. Howes believes without this step, people will feel irrelevant.

Step #4: The content (14 – 45 minute mark)

Entrepreneurs need to provide these 4 critical elements:

• Market data
• Case studies
• Teach the what
• Give actionable items

During this step, Howes recommends entrepreneurs to provide a sequence of blueprint to educate attendees. This will allow attendees to clearly understand what they need to do to receive the result they expect.

Step #5: The close (45 – 60 minute mark)

Entrepreneurs need to introduce a new problem for the attendees. The new problem will lead to a new solution that entrepreneurs can introduce to the attendees. The new solution will provide the benefit, value, price and the link. To capture attendee’s trusts, entrepreneurs need to provide testimonials and guarantee. It is important to give people the reason to buy the solution.

Howes suggests entrepreneurs to provide the price breakdown. This will allow attendees to understand what they are paying for. Lastly, entrepreneurs can provide the call to action by sending the attendees to the checkout page.

A majority of attendees might not be able to afford the new solution; therefore, entrepreneurs need to provide other financial options for all attendees.

If entrepreneurs show the quantity is scarce, it will trigger the attendees rush to purchase the new solution. In addition, entrepreneurs can provide fast acting bonus to give incentive for attendees who are taking the action.

Step #6: Question and answers (60 – 75 minute mark)

Howes wants entrepreneurs to highlight the benefit of the new solution and congratulate all the buyers.

Step #7: Final thoughts (75 minute mark)

Entrepreneurs need to thank all attendees who took their time to be on webinar. Moreover, entrepreneurs can provide contact information for any further questions and concerns from the attendees.

“Image, create, and repeat”

“If you lose your audience, you lost the sale”

“Webinar supports your vision”